cardiff creative web development

{ cardiff creative }

We believe history will show the internet as one of man's greatest inventions. The internet and the world wide web have brought humanity together in what is now commonly referred to as the "global village". Information, and the speed at which we are able to share it, is unprecedented and has accelerated the progress of knowledge on the planet.

At cardiff creative, we create a conduit for that information. We transform concepts, ideas and words into a simple delivery vehicle for users to experience and be enlightened.

Our expertise is the web, quite simply. We have been experts in its technologies since 1996 and have been apostles of its many transformations into greatness. That knowledge has helped guide our clients into communicating with their audience, whether they be customers, members, employees or anonymous surfers, in provoking and cost effective ways. Our user centric designs quickly and easily deliver information and facilitate the user into action. Our experience in development and data management help us convert complex business models into simplified interfaces and powerful content management tools and analytics. To attract and retain visitors, our web marketing strategies are multi-faceted, focusing on site architecture, relevant content tailoring, search engine optimization (SEO) and proven conversion methodologies.

Here at cardiff creative web development is our business. Our group of designers, software engineers, database architects and marketing professionals are industry experts in their respective fields and are able to deliver the right solution to the web quickly and cost effectively.

cardiff creative - building a better web.

{ portfolio }

Our work is always on display and in heavy use with our client's sites. Not only are we providing first impressions to their customers, we our showcasing our talents by providing their customers with an elegant and useful experience. When their customers are happy, our clients are happy and in return that makes us happy. We are proud to showcase some of our work here in our portfolio section. The projects here run the gamut from brochure sites to eCommerce storefronts to elaborate content management systems. We always do whatever it takes to win customers and make our clients happy. Enjoy.

{ clients }

Our client base is broad and diverse, much like the skills and ideas that we bring to the table. We take pride in our clients success stories and work hard to develop a personal relationship with them to understand their business, their competition and their future direction. This relationship fosters mutual trust and a partnership bond that carries forward.

content management systems

Secure Talent
Communications USA
Burnham Institute
Ambit Biosciences
Ego ID
Essential Discovery
Eastridge Infotech
Complete Recycling
Inner Idea
Eplica Services

ecommerce and online stores

Communications USA
Ambit Biosciences
Ego ID
Inner Idea

dynamic data driven internet and intranet applications

Secure Talent
Communications USA
Eastridge Infotech
Complete Recycling
Eplica Services
Burnham Institute
Ambit Biosciences
Ego ID
Inner Idea
Essential Discovery

non-profit and community oriented websites

Keep A Breast
Zedism Art Gallery
San Diego Entrepreneurs Exchange

testimonials from our clients

cardiff creative has helped us tremendously with architecting and developing our new website over to the Kentico CMS. We routinely need new features implemented and they're able to customize Kentico for us quickly. They're always available and always attentive to our needs and timelines.
 ~ Peter Jozsi,
I approached cardiff creative to develop a POS training tool for Nixon. I was very impressed with their ability to set and manage my expectations, which created an environment of clear communication on objectives, scope and timing. That laid the foundation upon which their creative and usability expertise brought my vision to life. This online tool continues to be a highly valuable part of Nixon's sales strategy.
 ~ Andy Creighton,
When I sought cardiff creative's expertise to design my corporate web site, I couldn't describe what I liked in a web site, but I knew what I liked when I saw it. They were able to recognize the elements to which I responded, and incorporate them into the site while maintaining the site's efficacy and general appeal. The result is everything I hoped it would be.
 ~ Roger Gill, ISPA Technologies
Working with the professionals at cardiff creative has been easy. Their in-depth programming and design knowledge has allowed Ego Id to continuously offer new ways to use and sell our product. They have gone out of their way to cover all our needs for whatever problem we have given them to solve. We highly value cardiff creative as a strategic partner for all of our web programming.
 ~ Jim Yuran,
I've been using cardiff creative for over 3 years now. Their understanding of advanced web technologies has taken the CommUSA and Blinkwave sites to the next level. cardiff creative is up to date with recent development trends, and I give them my full endorsement.
 ~ Adam Hermsdorfer, BigTuna Interactive
cardiff creative always delivers excellent results and gives sage advice to our company and me. What impressed me most, besides their trust-worthiness and vast programming knowledge, was their ability to quickly understand our business and accurately and effectively prioritize our programming needs - working within our budget and meeting our internal deadlines.
 ~ Aaron Blumenkranz, ArtRevolution.ORG

{ services }

At cardiff creative, we are all things web. We make no claims that we can build you a great server, or produce an amazing video segment, that's not our expertise and we'll tell you that up front. We will however point you in the right direction to work with one of our talented partners that can deliver in spades on those types of requests. What we will promise you is that we are experts in all things pertaining to your website, whether it be your Search Engine Marketing campaign, a user-centric interface design or a complex content management system or custom application. We will guide you through the process of requirements gathering, web branding, content rich copy and scalable architecture solutions that will provide you and your customers with a robust and easy to use website that they will return to time and time again.

website development and custom programming

cardiff creative web site development services include architecting and developing custom data-driven web sites, web applications, web services, portals and e-commerce sites as well as providing maintenance services and extended customer support.

We have considerable experience in developing scalable and robust e-business solutions including:

  • Ecommerce web site development
  • Content Management Systems
  • Internet Portals
  • Application integration services
  • Web Services including SOAP/XML and REST/JSON API
  • Corporate portals
  • Customer Relationship Management
  • Secure Intranets and Extranets
  • Custom Database driven web applications
  • Consultation for Server selection (Shared, Virtual, Dedicated)
  • Domain and Hosting registration

We always strive to create intuitive, user-friendly interfaces to complex back-end solutions to provide users with a complete experience. Our e-business solutions are built on industry standard platforms such as Microsoft .NET (MSSQL, C#, VB.NET) and LAMP (Linux, Apache, MySQL, PHP). We have years of experience with complex compatibility issues including legacy system, back-end, and middleware integration.

Our comprehensive e-commerce applications allow clients maximum flexibility to evolve their e-business systems with minimal technology constraints. Our robust Content Management Systems (CMS) gives our clients the ability to update their own site with new content, products and services. We provide continued web assistance to our clients after the project has been implemented through web maintenance packages such as enhancing existing applications, search engine optimization, regularly measuring and analyzing the web statistics and analytics, bug fixing and constant technical support.

website design and usability

Nothing lasts longer then that first impression. Your company showcased for the world to see. Will your customers or market love it or hate it? Will they enjoy the experience or click away? Can you engage them and convert them to long time customers? These are the questions we solve with our user-centric web designs.

Usability and the utility, not the visual design, determine the success or failure of a web-site. Since the visitor of the page is the only person who clicks the mouse and therefore decides everything, user-centric design has become a standard approach for successful and profit-oriented web design. After all, if users canít use a feature, it might as well not exist. Usability incorporates a wide range of web experience elements, from the way the customerís eyes glance through your site design, to the ease of navigating your site, to valid CSS and XHTML for fast loading pages and fast duplication of pages and content changes and SEO. All of these elements combined create a user-friendly experience.

A site thatís difficult to navigate is even harder to tolerate. cardiff creativeís User Experience team combines in-depth user research and industrial-strength common sense to develop usable and consistent brand experiences. We work closely with users, designers, and engineers to develop structured interactive systems for information architecture, navigation, and user experience.

Our methodology is clear, concise and produces results:

  1. Requirements Analysis
    • Determine the goals for the website from the perspective of the user and the business.
    • Determine the user needs and target usability requirements.
    • Evaluate existing versions of the site.
    • Perform a competitive analysis.
    • Perform user interviews and surveys.
  2. Conceptual Design
    • Sketch out a site design and architecture at an abstract level.
    • Conduct a task analysis to find critical features.
  3. Mockups / Prototypes
    • Rapidly create visual representations (mockups) or interactive representations (prototypes) of the site.
    • Evaluate usability through focus groups, user tests, and walkthroughs.
    • Use the evaluation results to create more mockups or improve the prototypes.
    • Repeat this process (design iteration) until the design and usability goals are met
  4. Production
    • Create the final product.
    • Evaluate functionality through testing, quality assurance, usability testing, and field testing
    • Use the evaluation results to improve the product.
    • Repeat this process (production iteration) until the business goals are met.
  5. Launch and Maintenance
    • Launch the website.
    • Maintain and refine with user feedback.
    • Use the feedback to create new requirements, and begin major design improvements (system iteration).

search engine optimization and online marketing

cardiff creative offers a full suite of search engine optimization and online marketing services. Through our tried and true methodologies we provide customized solutions for search engine optimization and online marketing to help clients achieve higher rankings in search results. Our process consistently results in increased visibility, sales and online ROI for our clients.

Our SEO services include:

  • Search Engine friendly web site design and file architecture
  • XML Sitemaps
  • Friendly URL's
  • Standardized use of HTML tags and attributes
  • Competitive keyword analysis
  • Copy writing website optimization
  • Manual search directory & search engine submissions
  • Link building campaigns
  • Pay per click campaign management
  • Search engine positioning maintenance
  • A/B Testing
  • On-going placement reporting and ROI analysis

website analytics

We have long been using sophisticated web analytics tools to help our clients understand their customers and their patterns better. Collecting this weblog and link analysis data, cardiff creative is able to organize, analyze and report this information and guide our clients into making educated decisions on critical paths of their website for maximum conversions, website effectiveness and more importantly ROI.

We are experts in an array of website analytics tools including:

  • Google Analytics - Urchin
  • Webtrends
  • Omniture
  • CoreMetrics
  • HitBox

technologies we use

  • Commerce Solutions - MS Commerce Server, Miva Merchant, Authorize.Net
  • CMS frameworks - Kentico CMS 4.1 to 5.5, Adobe Day CQ5, Drupal, Joomla, WordPress
  • Database Architecture and Development: Microsoft SQL Server, MySQL, Oracle, Access, PostgreSQL
  • Java/J2EE
  • Architecture patterns: MVC, N-tier, SOA
  • AJAX frameworks (JQuery, ProtoType, Dojo,, YUI, ExtJS)
  • Visual Basic 6.0
  • Active Server Pages 3.0
  • Cold Fusion MX
  • PHP
  • JavaScript and AJAX
  • XML, SOAP, JSON and REST web services
  • CSS
  • Flash Actionscript 3.0

our partnerships

Rackspace Hosting Partner Kentico Development Partner

{ contact }

po box 80
cardiff by the sea, ca
email us

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